Analyze Website Feedback to Achieve Goals

Metrics

Metrics are not all about your analytics software, though that software is definitely a crucial part of your web marketing. You also have to look at your responses on Twitter, your retweets, your followers, your Facebook interactions. Are people engaging with you? What is your share of Voice?

Move

Look at your goals to find out what to measure and then look at your metrics to see where to go next. With a scalable MODX site, you can quickly present two versions of the same page with different buttons to do some A/B testing and see what works best. No time? Incremental changes with short polls can be effective too. Either way, we can show you how to use your analytics yourself or manage your SEO and SEM/PPC on a monthly basis.

Don't let it sit there.

A web site is never finished. We tell all our clients that, not to scare them. (After all, we build sites that they can update, so most changes are free.) No, we tell them a site is never finished because we know how important it is to keep posting good content, to keep their site fresh and the content relevant. It not only keeps you at the top of mind for your audience, it keeps you on top of Google, and that is very good place to be. A website is almost alive. You have to keep feeding it or it won't work for you. We help you map out your strategy to keep growing and can help you implement that stategy on an ongoing basis.

Does All of this Really Work?

Respondents to a Hubspot survey who spent more than 50% of their budget on traditional marketing channels reported a cost of $334 per lead. Those who used the methods we have laid for you? $134 per lead. That is a 60% difference. This type of approach does require in-house or outsourced effort, but the results are well worth the time.

if Your Site Needs Tweaking

We do offer a 30 day grace period after every build to make changes. Thereafter we only bill you when you ask for something new.

Check out our email marketing program and take it for a test run. Our email marketing is billed only by volume. If you don't use it, you don't pay.